Design Events

Hong Kong Trade Development Council

Organizer spaces

Thursday, 21 March 2024

Centrestage 2016

Organized by the Hong Kong Trade Development Council, a new fashion event called CENTRESTAGE was launched at the Hong Kong Convention and Exhibition Centre. During this 4 day promotion 192 contemporary fashion brands were exhibited. With so many different fashion brands, an impartial design approach was required to elevate the overall image for the events organizer’s spaces. These include the entrance concourse and inside the exhibition hall’s main avenue and open arena. A unique abstract concept titled Starlight Transform was born to develop the overall design journey for these spaces.

Dr Scott Mayson

Trophy

Wednesday, 20 March 2024

Larry Perkins

The Larry Perkins Trophy for Formula 1 Australian Grand Prix is a unique trophy that celebrates the engineering contributions that Formula 1 and Touring Cars driver Larry Perkins has made to motorsport. The Design consists of Carbon Fibre unibody that is generated in VR with five spoke design as a algorithmic generative structure fabricated with Titanium 3d printing. The outer rim of trophy contains 20 winning drivers nameplates that mimic rear race car defusers, these are also 3d printed in titanium.

Jiwon Park

Award Design

Tuesday, 19 March 2024

In the Arena

This project is to design the inaugural ‘In the Arena Award’ presented to former Secretary of State Hillary Clinton in November 2018 at The University of Texas at Austin. Team of ten design students from wkrm design under the creative direction from the professor, worked together to conceptualize the award to recognize those who have dedicated their lives to public service. The physical award and its case, overall branding, promotional collateral, and letterpressed program and citation were designed and fabricated by students team in-house.

Lotte World Mall

Retail VM

Monday, 18 March 2024

Summer, Happy Time

The four storylines connected by the each seasons are directed by the 3-D character, variety of sculptures and the photo zone where the five senses can be experienced, making customers and children feel Lotte World Mall as a fairy tale world where customers can experience instead of simply shopping mall.

Hong Kong Trade Development Council

Expo

Sunday, 17 March 2024

InStyle HK 2017

Held in a hotel Kala Lumpur, the InStyle HK Expo was aimed at helping 40 Hong Kong companies penetrate and test the consumers of Malaysian market on a variety of lifestyle products. The design brief of expo was to showcase an affluent east of Hong Kong meets west culture. Classical modern influenced architecture was used to create an upmarket boutique shopping experience. This was intermixed with curated products and video content to position Hong Kong as the lifestyle trend setter of Hong Kong.

Hong Kong Trade Development Council

Installations

Saturday, 16 March 2024

Pixel Love

The organiser of the HK Gifts & Premium Fair required an eye-catching design that would evoke the feeling of joy to welcome its many international attendees. To uplift the ambience, two installations were created, one at main foyer of the venue and another at the main entry point into the exhibition hall. Under the theme of Pixel Love! a physical experience was formulated based on research on digitalized messages, emoji and a video gaming culture of the Eighties.

Design Events

Centrestage 2016

Larry Perkins

In the Arena

Summer, Happy Time

InStyle HK 2017

Pixel Love

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Centrestage 2016

Larry Perkins

In the Arena

Summer, Happy Time

InStyle HK 2017

Pixel Love

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER