Design Events

Design Events

Design Events featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

PepsiCo Design and Innovation
Food
Sunday, 2 August 2026

Lays Signature

Lays Signature is a pop-up brand experience created around potato chips. The experience is staged at temporary locations inside exclusive retailers, where a mixology chip bar acts as a small stage. Visitors watch a live performance in which unique flavors are hand-crafted in front of them. The theatrical and multi-sensory format reimagines how chips are served, tasted and shared. The intent is to reach younger customers who value real experiences and social sharing. The first installment was presented at the department store Lane Crawford.

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Idan Chiang of L'atelier Fantasia
Temperary Exhibition
Saturday, 1 August 2026

Wild at Heart

Wild at Heart is a temporary exhibition designed for a contemporary furniture collection in Taipei, Taiwan. The exhibition was held in the Nangang Bottle Cap Factory, a heritage building, and was open for eight days. Large glass windows, herringbone parquet flooring and wall craft elements were added without altering the original structure. Arched door frames, aisles and ceiling elements divide the hall into rooms with a home atmosphere. Natural sunlight replaces focused spotlights. Furniture, decorations, artworks, lighting and plants are arranged like a home corner.

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Eidetic Marketing
Global eSports Festival
Friday, 31 July 2026

World Cyber Games 2019 Xi'an

World Cyber Games 2019 Xi'an is an esports festival held over four days at an exhibition center in Xi'an, China. The event covered 30,000 square meters and gathered 504 athletes from 33 countries. The design is based on the cube form of the event logo. The points, edges and faces of the cube were applied to the stage, the signage and the merchandise. A cube balanced on one edge was built as an LED monument in the central plaza. Pathways, stages and facilities were planned to guide visitor flow. The program included a tournament, an opening ceremony, a music festival and a cosplay event.

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PepsiCo Design and Innovation
Experiential
Thursday, 30 July 2026

Game Fuel PRO-AM Consumer Experience

Game Fuel PRO-AM was a live gaming event created for a beverage brand and broadcast to viewers at home. The event paired professional gamers with celebrities to present a new two-versus-two game mode and to introduce a new drink can. The studio set was lit in red and blue, the core product colours, to create a dramatic effect and to separate the two teams. Bold typography and strong colour gave the space a modern interpretation of gaming. The set was designed to read clearly on screen during the broadcast.

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Igor Dydykin
Award
Wednesday, 29 July 2026

Nagrada

This design is realized to contribute to the normalization of life during self-isolation, and to create a special award for the winners of online tournaments. The award's design represents the transformation of a Pawn into a Queen, as a recognition of the player's progress in chess. The award consists of two flat figures, the Queen and the Pawn, which are inserted into each other due to narrow slots forming a single cup. The award design is durable thanks to stainless steel and is convenient for transportation to the winner by mail.

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BIAS Architects & Associates
City and Design Expo
Tuesday, 28 July 2026

Check-in Hsinchu

The Design Expo is an annual design event promoted by the Central government of Taiwan. It aims to bring new energy to the local design sector. In 2020, Hsinchu hosted it, i.e., a city that holds a vibrant Science Park and more than 300 years of history. In this context, BIAS transformed the Expo into an urban event. Instead of triggering a single exhibition, this choice brought to temporarily re-imagine a line of places across the city. The aim was to let people experience the diversity of the city and showcase a new urban narrative, two things that finally highlighted design's social power.

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